Kirameki — kirameki is Japanese for a sparkle or glint of light — is a U.S. limited liability company formed in Wyoming. It is owned and managed by its founder, Eduardo Jesus Pascual Surovtsev, who brings prior experience in online retail and paid media and now operates his own stores under this company.
We are deliberately small. Each store we open focuses on a single category, carries a short catalogue we have tested ourselves, and is launched market by market — starting in the European Union — only once the legal, tax and delivery groundwork for that market is in place.